Why do you run a business? People may answer this question differently. Their answers may include (but are not limited to) for business is their passion, it gives them liberty to choose people they want to work with; it helps them establish a better work-life balance etc. One thing these reasons share is money. It is, of course, the driving factor. This is why people take risks and challenges every day in the business world. So if there is any formula to make money, what if you get a yes in response?


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